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2022 X Community Insights and Emerging 2023 trends, presented by our partners

The Birdseye Communities Report

Alternative food trends on X

X Curation team breaks news faster with Dataminr

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The beauty in X

Primophonic was looking at new channels for promoting their streaming service, and achieved sizable improvements in ROI with 2x less spend.

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NordVPN's goal was to scale their presence all over the world.

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PedidosYa, an online food delivery company, was looking to drive first time orders in the Latin American markets.

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Havas Media Middle East

Leading agency doubles on branding campaign efficiency by creating a new view on data.

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ABN AMRO bank used SUPERAUDIENCES to target a niche audience of business decision makers in healthcare, agriculture, and technology sectors

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Q&A with Phill Agnew: Smart machine learning for modern market research

Value of Time in Corporate Crisis Response: Four Takeaways

The Fashion Industry’s New Era

Heineken wanted to leverage X to engage with F1 fans during the Grand Prix.

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Change wished to acquire new verified users and Wise.Blue helped them test new audiences and creatives maximizing the ROI on X in less than a month.

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Greenhouse used Funnel to reduce time spent on reporting and analytics.

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How agency Storm Digital reduced reporting time by 50% with Supermetrics.

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TOPP At-home trends report

NASA uses X audience insights to take fans to new frontiers

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Unified used Exact @Handle targeting to achieve 29.4% higher engagement rate

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Lenovo and Sprinklr use real-time X data to break through the noise at CES

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Nationwide is on its customers’ side with an authentic, relatable brand voice that extends to X

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GSK Consumer Healthcare

See how GSK Consumer Healthcare partnered with Meltwater to reach healthcare professionals active on X, in an effort to establish these professionals as influencers.

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How divbrands grew ecommerce revenue by 10% with X Ads & Supermetrics.

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ASICS used SUPERAUDIENCE to target runners to increase purchase intent

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NTT DATA Japan uses X data to improve tourism

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MGM Resorts partners with HYFN to become a March Madness hub

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Using Brandwatch, UK retailer Co-op reached 23.5 million people in only a week

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Sprout Social Enables Evernote to Deliver Exceptional Customer Care on X

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How River Island uses Sprout Social to delight X fans and stay on trend

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How to understand billions of consumers

Brand Networks drove 24% increase in CTR for a healthcare manufacturer

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2022 Birdseye Industry Report

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