Important: Please read these Official Rules before entering this contest (the "Contest"). By submitting the Contest registration form through the online form and participating in this Contest, you agree to be bound by these Official Rules and represent that you satisfy all of the eligibility requirements set forth below.
NO PURCHASE NECESSARY TO ENTER, WIN, OR RECEIVE AN AWARD. A PURCHASE PAYMENT WILL NOT INCREASE YOUR CHANCES OF WINNING. Contest is void in Quebec and where prohibited or restricted by law. Subject to all federal, state, provincial, and local laws and regulations.
Contest open only to individuals (and individuals representing teams and businesses) that meet each of the following requirements upon entry:
- Are residents of the 50 United States (or District of Columbia), Canada (excluding Quebec), Mexico, Israel, the United Kingdom, Germany, Japan, Singapore, India, Argentina, Chile, Ireland, France, Indonesia, Korea, Sweden, Australia, Poland, Turkey, Brazil, or South Africa (together, the "Eligible Countries");
- Work for a business with an office or place of business located in at least one of the Eligible Countries;
- Build and support business management solutions (e.g., advertising campaign creation and optimization, content generation) as part of their role at that business; and
- Are at least 18 years old (or the age of majority in entrant’s jurisdiction of residence, whichever is older) at the time of entry.
Directors, officers, members, managers, and employees of Twitter, Inc. ("Sponsor") and any of its respective parent companies, affiliate companies, subsidiaries, agents (including but not limited to Strategic Collaboration Agreement partners), professional advisors, advertising, promotional, public relations, and fulfillment agencies, consultants, legal counsel, and immediate family members (spouse, parent, child, sibling, grandparent, and “step” child, wherever they may live) of each are not eligible to win any prize. IF YOU DO NOT MEET ANY OF THESE REQUIREMENTS, OR ANY OTHER ELIGIBILITY REQUIREMENTS IN THESE OFFICIAL RULES, YOU ARE NOT ELIGIBLE TO WIN A PRIZE. To be eligible to win a prize, entries must be completed and received by Sponsor in the manner and format designated below.
2. Contest Period
The Contest will include two (2) phases. The first phase of the Contest entry period starts at 12:00:01 a.m. (all times United States Pacific Time (“U.S. PT”)) on July 17, 2018 and ends at 11:59:59 p.m. (U.S. PT) on August 17, 2018 (the “First Phase”). All entries must be received during the First Phase and meet other requirements in these Official Rules to be eligible to be selected as a Finalist. Finalists will be selected on or about August 7, 2018 as further described in Section 5 below. There will be approximately 6 finalists selected provided that a sufficient number of eligible entries are received during the First Phase. The Finalists will move into the second phase which will begin on or about August 27, 2018 and will end on September 21, 2018 (the “Second Phase”). Sponsor’s or its designee’s computer is the official time-keeping device for the Contest.
3. How to Enter
During the First Phase (July 17, 2018 – August 17, 2018), complete the registration form describing your product and business through the online portal at partners.twitter.com/promote. Your registration form is referred to as your “Submission” and requires your agreement to these Official Rules and the terms of the Contest Submission Agreement located at below (“Submission Agreement”) (Please review the Submission Agreement carefully because it includes important terms regarding your intellectual property rights in your Submission.)
You must complete your Submission as instructed to receive an entry into the Contest. Submissions received by postal mail, facsimile or other means not expressly permitted in these Official Rules will not be considered. All Submissions must comply with the requirements of the entry instructions and be in the English language.
Eligible participants may enter as one of the following categories of participants:
- Individual: When entering as an individual, only the single individual is participating in the Contest. The individual must agree to the Submission Agreement and complete the entry process as instructed above.
- Team: A single individual who is the representative of a team will be the team leader (“Team Leader”). A Team Leader agrees that his or her team members have read and agreed to the Official Rules and Submission Agreement and agree to comply with the terms of this Contest. A Team Leader is solely responsible for obtaining all necessary consents and confirmations from each team member. A team’s Submission must be made solely by the Team Leader. If a team is selected as a potential winner, each individual team member may be required to sign the Declaration of Eligibility and Liability/Publicity Release required by Sponsor (or Sponsor’s designee or affiliate) in order to be eligible to potentially win a prize. For any winning team, the prize will be given to the Team Leader who submitted the Submission for the team. Sponsor will have no responsibility thereafter for distribution of the prize to the individual team members. Pursuant to the travel restrictions set forth in Section 6, only Team Leader or a single team member designated by Team Leader may be selected by Sponsor to receive travel compensation.
- Business: An individual may enter on behalf of his or her business, provided he or she meets the requirements of these Official Rules and the Submission Agreement. Only a person with the authority to enter into agreements on behalf of the business and to bind such business to these Official Rules and the Submission Agreement may be designated the “Business Representative.” Any Submission for a business must be submitted by the Business Representative. For any winning business, the prize will be awarded in the name of the business and the Business Representative must sign the Declaration of Eligibility and Liability/Publicity Release on behalf of the Business Representative and business. Pursuant to the travel restrictions set forth in Section 6, only the Business Representative or a single designee of Business Representative may be selected by Sponsor to receive travel compensation.
Limit one entry per person, business, or team. No individual person may obtain more than one entry into the Contest. For example, an individual is not permitted to enter on behalf of him or herself and then submit a second entry on behalf of his or her team or business. Likewise, no team or business may obtain more than one Contest entry. Attempts to obtain multiple entry will result in disqualification.
By completing your Submission and agreeing to the Submission Agreement, you agree that your Submission conforms to the Guidelines and Restrictions detailed below. Sponsor may, in its discretion, remove any Submission and disqualify you from the Contest if it believes that your Submission fails to conform with the Guidelines and Restrictions.
Submission Guidelines and Restrictions
a. Your Submission must not contain untruthful, incomplete, inaccurate or misleading information.
b. Your Submission must be your original creation and be owned 100% by you, or alternatively you must have the full rights to grant the license and rights you grant to Sponsor in Section 10 below and the Submission Agreement.
c. Your Submission must not (in Sponsor’s discretion): (i) violate any third-party intellectual property or other rights, including, but not limited to, copyrights, trademark rights, patent rights, confidentiality, or rights of privacy and publicity; (ii) contain disparaging or defamatory statements; (iii) include threats to any person, place, business, or group; (iv) be obscene, offensive, or indecent; (v) depict any risky behavior; (vi) contain material that promotes bigotry, racism, hatred or harm, against any group or individual or promotes discrimination based on race, gender, religion, nationality, disability, sexual orientation or age; (vii) contain unauthorized third-party trademarks or logos; and/or (viii) otherwise be offensive or inappropriate in any manner.
e. By providing a Submission and otherwise participating in this Contest, you represent and warrant that your participation in the Contest does not violate the terms of your employment (including, without limitation, any procedures established by your employer with respect to participating in promotions), and if required by your employer, you have permission from your employer to enter into the Contest and be bound by the terms of the Submission Agreement and these Official Rules.
4. Identity of Entrant
As described above in Section 3, all Submissions must be submitted by the individual entrant for an individual entry, the Business Representative (or his or her designee) for a business entry, or the Team Leader for a team entry. Bulk or automated entries will be disqualified (including, for example, entries made using any script, macro, bot, or promotional service). Multiple participants are not permitted to share the same email or social media account. Any attempt to obtain additional entries through fraud, bots, or other illegitimate means will result in disqualification at Sponsor’s discretion.
In the event of a dispute about the identity of the entrant, entries will be declared made by the authorized account holder of the primary email address listed on the Submission. An “authorized account holder” means the natural person who is assigned to an e-mail address by an Internet access provider, online service provider or other organization (e.g., business, educational institution, etc.) that is responsible for assigning e-mail addresses for the domain associated with the submitted e-mail address. A potential winner may be required by Sponsor (or Sponsor’s designee or affiliate) to provide proof that the potential winner is the authorized account holder of email account associated with the winning entry.
5. Selection and Notification of Winners
Finalist: At the conclusion of the First Phase a panel of qualified judges from Twitter Ads API program management team will, in their discretion, score the eligible Submissions based on the following criteria (“Judging Criteria”):
At the conclusion of the First Phase a panel of qualified judges from Twitter Ads API program management team will, in their discretion, score the eligible Submissions based on the following criteria (“Judging Criteria”):
- Ability of Submission to address the specific business challenges of Twitter marketers (34% of total score);
- Differentiation against comparable solutions in the market (33% of total score); and
- Potential for client performance (33% of total score)
Approximately six (6) top scoring Submissions will be selected as the finalist, provided that a sufficient number of eligible Submissions are received (each a “Finalist”). Each potential Finalist will be notified via email within three (3) business days of the date of selection. As a condition of moving into Second Phase, each Finalist must follow the instructions contained in his/her notification, and except where prohibited by law, Sponsor may require each Finalist (including all team members if a team is selected) to execute and deliver a written Declaration of Eligibility and Liability/Publicity Release, acceptance of these Official Rules, tax forms, proof of identity, and other reasonable documentation. The previously-mentioned documents may also be submitted electronically. Each Finalist is a potential Finalist subject to verification of eligibility and compliance with these Official Rules.
Grand Prize Winner: After the conclusion of the Second Phase, a panel of qualified judges from Twitter executive team will review each Finalist’s advertising campaign run during the Second Phase along with the written case study to determine the one (1) grand prize winner (the “Grand Prize Winner”). To be eligible to receive the Grand Prize, each Finalist must give a 10-minute presentation on his or her Submission, and pilot performance to Twitter executives. At Sponsor’s sole discretion, each Finalist will be flown to a Twitter corporate office (specific location and date will be determined by Sponsor in its sole discretion) (subject to the travel restrictions set forth in Section 6) to give the presentation. Each Finalist must be present at the scheduled presentation event. If a Finalist does not present at the scheduled event, such finalist will not be eligible to win the Grand Prize. A panel of judges from Twitter’s executive team will, in their sole discretion, score each Finalist’s Submission and presentation based on the Judging Criteria. In the event of a tie, the judges will re-score the tied Finalist’s Submission and presentation to determine the one (1) Grand Prize Winner. In no event will there be more than one (1) Grand Prize Winner. The Grand Prize Winner will be announced to the public and notified via email on or about November 11, 2018. The Grand Prize Winner will receive his or her prize on or about June 30, 2019.
Verification of Potential Winners: EACH POTENTIAL WINNER IS SUBJECT TO VERIFICATION BY SPONSOR IN ITS DISCRETION, WHOSE DECISIONS ARE FINAL AND BINDING IN ALL MATTERS RELATED TO THE CONTEST. AN INDIVIDUAL, TEAM, OR BUSINESS IS NOT A PRIZE WINNER UNLESS AND UNTIL THE INDIVIDUAL’S, TEAM’S, OR BUSINESSES’ S ELIGIBILITY HAS BEEN VERIFIED AND THE INDIVIDUAL, TEAM LEADER, OR BUSINESS REPRESENTATIVE HAS BEEN NOTIFIED THAT VERIFICATION IS COMPLETE AND NO FURTHER ACTION IS NEEDED.
a. Finalist Prizes: In addition to the opportunity to run the Twitter ad campaign during the Second Phase and the opportunity to present the solution before a panel of Twitter executives at the scheduled event as set for the above, each Finalists will each receive one Twitter developer blog mention (“Finalist Prize”).
b. Grand Prize: The Grand Prize Winner will receive (i) promotion of winner or his or her business (at Sponsor’s discretion) via Twitter advertising (with an advertising value of $100,000 USD given); and (ii) a trophy. Total ARV of the Grand Prize is : $100,000.
Limit: Up to six (6) Finalist Prizes will be awarded and only one (1) Grand Prize will be awarded. If, by reason of a print or other error, more prizes are claimed than the prizes set forth in these Official Rules, an alternate winner will be selected in accordance with the above Judging Criteria from among all eligible claimants making purportedly valid claims to award the advertised number of prizes available. For all finalist winners, which will each receive marketing- and publicity-based prizes, (i) the value of such prizes will be calculated by Sponsor based on the marketplace rates that Sponsor uses for advertising revenue generation, and (ii) Sponsor will have discretion over the promotional content and advertising campaign elements in connection with providing such marketing -and publicity-based prizes (including, without limitation, advertising inventory/category, placement, timing, objectives). The promotion of each finalist winner via Twitter advertising space will occur at Sponsor’s discretion from the time the prize is awarded through June 30, 2018. No substitutions or exchanges (including for cash) of any prizes will be permitted, except that Sponsor (or Sponsor’s designee or affiliate) reserves the right to substitute a prize of comparable or greater value (including a cash alternative) for any prize. Prize payment(s) may be made by Sponsor or Sponsor’s designee or affiliate. All prizes are awarded "AS IS" and WITHOUT WARRANTY OF ANY KIND, express or implied (including, without limitation, any implied warranty of merchantability or fitness for a particular purpose). Sponsor (or Sponsor’s designee or affiliate) will not replace any lost or stolen prize or components of a prize. ALL FEDERAL, STATE, PROVINCIAL/TERRITORIAL, AND LOCAL TAXES IMPOSED BY ANY JURISDICTION ASSOCIATED WITH THE RECEIPT OR USE OF ANY PRIZE ARE THE SOLE RESPONSIBILITY OF THE WINNER.
Prize and Travel Restrictions: All finalists will be required to travel to a Twitter corporate office (location determined by Sponsor in its sole discretion) to give the presentation required for the Grand Prize. Sponsor will provide round trip plane travel from an airport in proximity to the finalist’s home to the Twitter corporate office (location determined by Sponsor in its sole discretion) (one ticket per individual for an individual’s entry, one ticket per team for a team’s entry, and one ticket per business for a business’ entry). The maximum airfare cost that will be covered for such plane travel by Sponsor is USD $2,500. If travel costs would exceed this amount, finalist will be required to give presentation remotely through an online meeting. Sponsor or its designee will, in its sole discretion, determine which airport is closest to the winner’s home and the destination of the presentation. If Sponsor requests that a finalist travels to a Twitter corporate office to give the presentation, the finalist will receive at Sponsor’s cost one hotel room for two nights in the city where the presentation to Twitter executives will take place. Air transportation, hotel accommodations and other elements of travel must be taken together and cannot be taken separately. The Sponsor or its designee will not replace any lost or stolen tickets, travel vouchers or certificates or similar items once they are in the finalist’s possession. Any unclaimed and/or unused prize (or portion of the prize package) will remain in the Sponsor’s possession. Sponsor will not be responsible for any cancellations, delays, diversions or substitutions or any act or omissions whatsoever by air carriers or other transportation companies used in connection with the travel.
Any amendment fees or charges incurred as a result of any changes to the purchased flights are the responsibility of the finalists. All costs not explicitly set forth in these Official Rules are the sole responsibility of each winner ( whether finalists or Grand Prize Winner ), and Sponsor will not provide any compensation or reimbursement for these costs, including but not limited to Visa requirements, valid passports, travel insurance, spending money, meals, taxes (excluding airline and airport taxes), vaccinations, transport to and from departure point, transfers, items of a personal nature, excess baggage, in-room charges, other ancillary costs, and any applicable insurance excesses. It is the finalist’s responsibility to organize transport to/from the airport departure/return point and the finalist will not receive compensation. Air travel is subject to the airlines Condition of Carriage.
In the event that a finalist that travels to give the presentation at a Twitter corporate office engages in behavior during travel that (as determined by Sponsor) that is illegal, tortious, or subjects the finalist to detention, Sponsor will have no obligation to pay any damages, fees, fines, judgments, or other costs or expenses of any kind incurred by the finalist as a result of such conduct. Sponsor shall have no liability for any personal injuries, death, property damage, or other damages or expenses resulting from or arising out of any travel related to the prize or any other aspect of a prize winner’s acceptance of the prize.
Sponsor and any of its respective parent companies, subsidiaries, affiliates, directors, officers, professional advisors, consultants, contractors, legal counsel, public relations firms, employees and advertising, fulfillment and marketing agencies (collectively, the “Released Parties”) will not be responsible for: (a) any late, lost, misrouted, garbled or distorted or damaged transmissions or entries; (b) telephone, electronic, hardware, software, network, Internet, or other computer or communications-related malfunctions or failures; (c) any Contest disruptions, injuries, losses or damages caused by events beyond the control of Sponsor or by non-authorized human intervention; or (d) any printing or typographical errors in any materials associated with the Contest, except to the extent entrant incurred damages directly due to the Released Parties’ willful misconduct or gross negligence.
8. Limitations of Liability/Releases
By entering the Contest, you release, on behalf of yourself and your team (for team entries) or your business (for business entries), Sponsor and all Released Parties from any liability whatsoever, except the liability for damage inflicted intentionally by Sponsor or a Released Party, and waive any and all causes of action, related to any claims, costs, injuries, losses, or damages of any kind arising out of or in connection with the Contest or delivery, misdelivery, acceptance, possession, use of, or inability to use, any prize (including, without limitation, claims, costs, injuries, losses and damages related to personal injuries, death, damage to or destruction of property, rights of publicity or privacy, defamation or portrayal in a false light, whether intentional or unintentional), whether under a theory of contract, tort (including negligence), warranty or other theory. The #Promote Innovation Challenge are not intended, and should not be construed, to imply any particular certification from Twitter and are not an express or implied endorsement by Twitter of the winners or their teams or businesses in any way.
THE RELEASED PARTIES WILL HAVE NO LIABILITY FOR ANY LOST PROFITS OR OTHER CONSEQUENTIAL, SPECIAL, PUNITIVE, INDIRECT, OR INCIDENTAL DAMAGES, ARISING FROM OR RELATED TO YOUR PARTICIPATION IN THE CONTEST OR USE OR INABILITY TO USE ANY EQUIPMENT OR SOFTWARE PROVIDED FOR USE IN THE CONTEST OR ANY PRIZE OR THE USE OF THE TWITTER, INC. OR CONTEST WEBSITE, EVEN IF A RELEASED PARTY HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. IN NO EVENT WILL THE AGGREGATE LIABILITY OF THE RELEASED PARTIES ARISING OUT OF OR RELATING TO YOUR PARTICIPATION IN THE CONTEST OR USE OF OR INABILITY TO USE ANY EQUIPMENT OR SOFTWARE PROVIDED FOR USE IN THE CONTEST OR ANY PRIZE EXCEED TEN DOLLARS ($10) USD. THE FOREGOING DISCLAIMER OF CERTAIN DAMAGES AND LIMITATIONS OF LIABILITY WILL APPLY TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW. NOTWITHSTANDING ANYTHING TO THE CONTRARY IN THESE TERMS, NOTHING IN THESE TERMS EXCLUDES OR LIMITS THE RELEASED PARTIES’ LIABILITY DIRECTLY CAUSED BY ANY OF THE RELEASED PARTIES’ GROSS NEGLIGENCE OR FRAUD. ANY OF THE ABOVE LIMITATIONS OR EXCLUSIONS THAT ARE PROHIBITED BY LAW IN A PARTICULAR ENTRANT’S JURISDICTION WILL NOT APPLY TO SUCH CONTESTANT.
9. Use of Winner's Name, Likeness, etc.
Except where prohibited by law, entry into the Contest constitutes permission to use each winner’s name, hometown, aural and visual likeness and prize information for Twitter and any Twitter designee’s advertising, marketing, and promotional purposes without further permission or compensation (including in a public-facing winner list). As a condition of being awarded any prize, except where prohibited by law, each winner may be required to execute a consent to the use of their name, hometown, aural and visual likeness and prize information for such advertising, marketing, and promotional purposes without further permission or compensation. By entering this Contest, you consent to being contacted by Sponsor for any purpose in connection with this Contest.
10. License to Submission
You hereby acknowledge that you have read, understand, and agree to the terms and conditions of the Submission Agreement, including, without limitation, the license you granted to Sponsor pursuant to Section 1 of the Submission Agreement. You agree to take, at Sponsor's expense, any further action (including, without limitation, execution of declarations and other documents) reasonably requested by Sponsor or Sponsor’s designee or affiliate to effect, perfect or confirm Sponsor's license rights as set forth in Section 1 of the Submission Agreement. Submissions made to Sponsor in connection with the Contest will not be returned to entrants.
12. PII - Personally Identifiable Information
You will neither: (a) provide data to Sponsor within the Submission that constitutes or contains any PII (as defined below), nor (b) link (or attempt to link) any data provided by Sponsor to data that constitutes or contains any PII. As used herein, “PII” means personally identifiable information; i.e., data that can be used to identify a person or a household.
13. List of Winners; Rules Request
For a copy of the list of winners, send a stamped, self-addressed, business-size envelope after October 6, 2018 and before October 6, 2018 to Sponsor at the address listed in Section 17 below, Attn: "#Promote Innovation Challenge" Winner List, with a compulsory copy to: Head of Revenue Partnerships and email@example.com. To obtain a copy of these Official Rules, send a stamped, self-addressed business-size envelope to Sponsor at the address listed in Section 17 below, Attn: "#Promote Innovation Challenge" Rules Request, with a compulsory copy to: Head of Revenue Partnerships and firstname.lastname@example.org. Return postage not required. For any additional comments or questions arising from these Official Rules, please refer to the following telephone number +1-415-426-4460 for customer service, available Monday to Friday from 10am-4pm (PT).