Arming marketing teams to grow the revenue impact of digital advertising

Helps with

Optimization Tools
Ads Analytics 
Targeting Enhancements
1st Party Audience Onboarding
Ad Creation
Image Creation





More than $700 million in annualized ad spend is managed through Nanigans software by commerce companies worldwide to drive customer and revenue growth. Offered as software-as-a-service (SaaS), Nanigans enables in-house marketing teams with multichannel programmatic media buying, predictive revenue optimization, and real-time business intelligence across today’s most valuable digital channels.

Nanigans is headquartered in Boston with offices in New York, San Francisco, London, Singapore, and Seoul.

Unified campaign management

Eliminate complexity with a single interface for automating ads across high-value social and display channels.

Modern measurement and attribution

Move beyond backward-looking attribution models and track the one true measure of success — incremental revenue.

Actionable real-time reporting

Analyze performance and take action instantly with customizable reporting fully integrated with ad management.

Predictive revenue optimization

Bid on users and impressions in real time based on predicted incremental value, generating higher net-new revenue.

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