Mediaocean is the mission-critical platform for omnichannel advertising, bringing together brands, agencies, media owners, technology, and data partners for end-to-end management of campaigns.
Mediaocean’s Closed Ecosystem platform enables seamless campaign execution with centralized ad management across social, ecommerce, data-driven linear, and connected TV ecosystems. Mediaocean’s closed ecosystem optimization solution includes tools for cross-channel data driven audience planning and execution, creative personalization, streamlined creative collaboration, machine learning and automation across campaigns, and visualized source-of-truth outcome data to drive business results.
Mediaocean processes $150 billion in annual media spend, employs 1200 people across 20 global offices, and is part of the Vista Equity Partners portfolio of software companies. 4C is now a part of Mediaocean.